What elements does our strategy need?
What do we already have and what needs to be developed?
A sustainable strategy for the company can ensure that success is achieved tomorrow based on today's decisions. It is crucial to recognise the opportunities in the environment and find the right answers to them using your own strengths. This enables unique selling points to be realised. This may sound challenging - and it is. It requires a clear vision, strategic thinking and the willingness to face up to the changes and challenges of digital transformation.